Your TEC Chair

/Your TEC Chair
Your TEC Chair 2017-06-08T22:55:53+00:00


Put twelve or so high performing business executives in a room and the potential is enormous. The role of a TEC Canada Chair is to ensure that every bit of that experience and wisdom is applied in a TEC Canada meeting. TEC Canada Chairs like Gerry are accomplished leaders. He is part facilitator, part coach and totally committed to the success of group members. They help stimulate thinking, frame issues, guide discussions, limit tangents and ensure accountability in the group. Like most Chairs, Gerry  took on the role with the express purpose of helping others build great (or greater) businesses and thus leave a legacy.


Gerry L. Wiebe, MML, GCA, CSPC is a maverick in the best sense of the word – a lateral, independent thinker who challenges accepted norms and in doing so, has earned a reputation as a “go-to-guy” in the industrial sector, one who rises to the challenge of creating innovative solutions, processes and systems.

Gerry parlayed a trade school education into a 37-year career as a general manager, rising to the level of Chief Operations Officer and garnering many awards for customer service and management along the way. His natural talent for business development and marketing led to close collaboration with the C-suites of major industrial services and commercial sales companies, for which he created profitable client-supplier relationships in domestic and international markets, both as an employee and a consultant. As VP of Sales & Marketing for Eagle West Cranes, he was part of a leadership team that drove growth from $22 million to $100+ million over seven years while redirecting marketing efforts online and gaining mass brand penetration across North America.

As a further example of his ingenuity and determination, Gerry overcame his lack of academic pre-qualifiers, initially at the Fraser Valley University and then beyond, earning his Masters in Marketing from the Schulich-Kellogg Executive Centre. Now, Gerry is leveraging a highly relevant education, along with 37 years of business experience, for the benefit of his TEC Small Business group. As he says: “It’s not whether tough times and challenges come our way, but how we respond to them that defines us, both in business and personally


  • Recipient: Best Managed Business Over 50 Employees, FDBD
  • Recipient: Social Responsibility in Business, Canadian Ethics Award
  • Finalist: Businessman of the Year, City of Surrey
  • Recipient: Local, Regional and National Customer Service Pinnacle Awards, BOMA
  • Recipient: GVRD Best Recycling Program 1985
  • Recipient: GVRD Recycler of the Year 1986


  • Resident of the Fraser Valley since 1981
  • Certified sales instructor who loves to teach
  • Enjoys fishing, camping and outdoor sports, along with blues music, the arts, and cooking


  • Good to Great, by Jim Collins
  • Integrity, by Henry Cloud, PH.D.
  • YES Attitude, by Jeffery Gitomer


Gerry values directness and empathy in his relationships. He puts great stock in the correlation between the management of the self and the development of our work and organizations – which is initially what drew him to TEC Canada. His vision for his TEC Canada groups is for them to not only be the most successful business people in the Lower Mainland, but to be role models to their families, companies and communities.

I had the pleasure of working with Gerry for six years over which time we became, close, long term friends.

Gerry tackles every day with an incredible veracity and skill set which provides tremendous ongoing success for himself and for the company.

His ability to see opportunities and challenges from a different angle; gives the company a consistent competitive edge in the market.

Ryan Burton, Bigfoot Crane

I’ve worked with Gerry as a logistics service provider and I have sought his wisdom as a mentor to provide me with advice on sales, marketing and business. Gerry is a huge source of information on these topics and of course his speciality, cranes! He is always on the forefront of trends and has fresh ideas and views to industries other than his own. A great business contact. Thanks Gerry for being a friend when called upon to help!

Mike Weiner, Jas Projects

I had the pleasure of working directly with Gerry for the last year and a half. He has been a consummate mentor who sets goals and stays focused in leading his team to achieve those goals.
Congratulations on your accomplishments and thank you Gerry!

Gerry’s enthusiasm and appreciation for detail complement his professional character and vast knowledge of business development and marketing in an ever progressive and evolving marketplace.

He stands out as a pioneer in the construction and equipment rental industry, utilizing technology and media in innovative and creative ways to reach an ever-changing customer demographic.

His training sessions are both informative and highly motivating, and presentations are elaborately planned. Thank you Gerry!

Dean Sims II, Sims Crane

Gerry is an accomplished sales and marketing tactician. With a wealth of firsthand experience and a keen interest in innovative sales and marketing approaches, Gerry has been very effective in driving business in the industrial services category. I have witnessed him take customer insights we’ve provided and develop effective marketing programs with tremendous return on investment. Gerry is a valuable asset to his organization.